Securing communication networks against spam, fraud, and unlawful activities is a top priority … particularly in light of AI and the increase of spam & fraudulent robocall traffic. An intriguing innovation to fight these robocalls is real-time audio collection.
Here we explore how this technology is enhancing communication security and why it's a game-changer in the fight against robocalls:
Real-time audio collection, like it sounds, collects and processes audio data as soon as a call is made.
In itself, this is not revolutionary. However, when used and analyzed as part of a robocall mitigation strategy, it’s transformative.
For instance, consider YouMailPS. YouMailPS is an enterprise robocall mitigation service, which was born from the popular spam-fighting tool YouMail. YouMail offers consumers a broad suite of features at no charge, including call blocking, call routing, caller ID, conference calling, greetings, virtual number, and voicemail. In return, users allow YouMail to anonymously analyze voicemail data for spam and scams.
This audio collection is analyzed by YouMailPS in realtime, allowing for the swift identification of potential threats from robocalls. Those threats are compared to billions of existing data points, analyzed by AI, and rated by the risk-level. That risk-level is then passed along to the communication service provider (CSP), which may then block a call or assign a warning to it.
(CSPs, by the way, are under increasing pressure by the FCC to mitigate robocalls.)
Consider, however, the value of older data versus the value of immediate data.
How Real-Time Audio Collection Enhances Security
With real-time audio collection, potential threats can be identified and addressed almost immediately, enhancing the security of communication networks. By collecting and analyzing audio data in real-time, it's possible to identify new sources of spam or fraud almost immediately. This is crucial because robocallers often change numbers, making it difficult for traditional methods to keep up.
With real-time audio collection, as soon as a new scam or fraud message is left, it can be identified and flagged. This information can then be distributed to brands and Communication Service Providers (CSPs), allowing them to block calls, apply a warning, or otherwise begin to mitigate the damages. This not only enhances the security of the network but also protects customers from falling victim to these scams.
Robocall mitigation services, such as YouMailPS, use behavioral data (such as the amount of calls, the length of the calls, etc), combined with a database of known scam/fraud numbers, combined with a database of “fingerprints” of identifying characteristics of scam/fraud numbers, combined with YouMail user rankings of calls, combined with a real-time analysis of the contents of the voicemails.
This allows a robocall mitigation service to provide an accurate threat score to enable service providers to mitigate threats when calls are originating, terminating, or transiting their network. This database is continuously updated to reflect the real-time threat activity, ensuring that the mitigation measures are always up-to-date and effective.
Real-time audio collection is a powerful tool that enhances communication security by enabling swift and effective response to potential threats.
Case Study: YouMail PS's Real-Time Audio Collection In Action
YouMailPS leverages this real-time audio collection to enhance communication security for their enterprise clientele (brands and CSPs). With their partner organization, YouMail, offering services to consumers for free, they gain access to a wealth of voicemail data. This data is then used to fight spam and scams, with the real-time audio collection allowing YouMailPS to identify new sources of spam or fraud almost immediately.
An example of how YouMailPS uses real-time audio collection can be seen in their approach to analytics. YouMailPS uses both event-based and content-based analytics to provide scoring information for enterprises and communication service providers. This scoring helps these entities decide the best course of action when dealing with robocall numbers.
Content-based analytics, which involves an in-depth investigation of the phone call content, is particularly effective in accurately targeting fraudulent robocalls and spammers. This method rarely flags a call as fraudulent when it is not, making it a reliable tool in the fight against false positives.
Moreover, YouMailPS's real-time audio collection enables swift redress. If a number owner believes that a telephone number is being inappropriately treated based on risk scoring, content-based analytics can quickly determine if the number was involved in a fraudulent or robocall campaign. If not, negative feedback can be analyzed manually, which sometimes indicates consumer sentiment about a call campaign — also valuable information for a brand to review.
Real-time audio collection is revolutionizing communication security. By collecting and analyzing audio data in real-time, it's possible to identify and address potential threats almost immediately. This technology is a powerful tool in the fight against robocalls, and companies like YouMailPS are leading the way in leveraging it to protect their networks and customers.
To learn more about how real-time audio collection can enhance your communication security, schedule a no-obligation demo >